DDS software systems are used throughout the advertising industry to manage the buying and selling of media advertising.
DDS clients use the systems via their PCs, which are linked through a dedicated communications network to data processing centers in New York for our North American clients and in London for our European clients.
Systems for Advertising Agencies and Marketing Communications Companies
DDS systems are used by media researchers, media buyers, planners and client accounting staff at ad agencies, buying organizations, communications services operations and major advertisers. Functions include demographics research reporting, media buying, media trafficking, billing and paying, and production and corporate accounting.
We offer the following systems:
Local TV and radio - for spot television, spot radio, network radio and local cable
National TV and radio - for network broadcast television, syndication and national cable
Print media - for magazines, newspapers, trade periodicals and supplements
Out-of-home media - for outdoor and all other out-of-home media
Digital media - for internet and all other digital media
Production - for production jobs
Accounting - to easily analyze the profitability across your business. It integrates with all media systems and our production system, assuring up-to-the-minute information
Sales System
The MediaOcean system, developed by our wholly owned subsidiary DDS MediaOcean, is an innovative sales management system that automates and adds efficiencies to the media sales process. The Web-based system works seamlessly with our local media system to provide a complete, end-to-end electronic solution that links media buyers and media sales.
See more about how DDS products support eBusiness.
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