iDesk

product image

Streamlining your digital advertising campaign

iDesk is the answer for agencies faced with the explosion of small transactions. Web-based and ad server-neutral, iDesk transforms digital campaign management. It stewards interactive campaigns from planning to billing and paying, and cuts out work-intensive manual processes.

You can use iDesk in your browser anywhere. Because it works in any currency, it's ideal if you have business in more than one country.

Integrating with ad server, financials and trading

iDesk manages all the business processes around a digital campaign. It puts trading data at your fingertips in an intuitive and effective interface. You can handle all your trading partner negotiations. Delivery reconciliation, client billing and vendor payment are all taken care of.

And you can be reassured that every step is tracked and audited.

When you combine DoubleClick's ad management and ad serving with DDS' ad stewardship software, you get a great solution for the digital buyer.

Paul Spokes, Head of digital, AMS

Features & benefits

  • Handles entire digital campaign, from plan to bill
    Manage the whole campaign lifecycle from a single platform
  • Works with any ad server
    Check campaign status across ad servers
  • Sends electronic insertion orders
    Saves time spent on faxes and email
  • Manages proposals electronically
    Proposals sent by sites enter the system directly, saving time on manual rekeying and eliminating input errors
  • Alerts and notifications
    You're prompted for the next task
  • One tool for planners and traffic
    Without rekeying, everyone on the team has the information they need, cutting out errors and discrepancies
  • Communicates with creative and traffic departments
    Saves everyone time
  • Works with any currency
    Suitable for agencies with business in more than one country
  • Optimized for handling bulk transactions
    Cost savings on high volume, low revenue inventory
  • Document storage
    You know your information is always to hand whenever you need it
  • Change history
    Full audit trail
  • Browser-based
    Scalability

Before & after

Before

Digital campaign management is a costly business. High volumes of data, expensive staff and a surprising prevalance of manual processes all squeeze agency margins.* (* Source: Planning for Results)

After

With all client and ad server negotiations going through iDesk, agencies eliminate faxing and other work-intensive manual processes.

Results

Using iDesk for digital campaign management boosts productivity, taking the strain off overloaded planners so they can perform at their best.