Out of Home Insertion Order Key

  1. Order number
  2. Media type
  3. Agency name
  4. Client code and name
  5. Product code and name
  6. Publisher name
  7. Date of order
  8. Traffic name, address, telephone and fax number
  9. Publication address, telephone and fax number
  10. Order summary (Number of New, Change, Cancel, Unchanged)
  11. Indication of insertion type (New, Change, Cancel, Unchanged)
  12. Insertion date
  13. Space description
  14. Ad code and copy number
  15. Caption
  16. Cost
  17. Additional information about the insertion
  18. Positioning instructions
  19. Materials instructions
  20. Additional comments