Newspaper Insertion Order Key

1. Order number
2. Media type
3. Agency name
4. Client code and name
5. Product code and name
6. Publisher name
7. Date of order
8. Traffic name, address, telephone and fax number
9. Publication address, telephone and fax number
10. Order summary (Number of New, Change, Cancel, Unchanged)
11. Indication of insertion type (New, Change, Cancel, Unchanged)
12. Insertion date
13. Space description
14. Copy number and ad code
15. Closing date
16. Caption
17. Cost
18. Additional information about the insertion
19. Positioning instructions
20. Materials instructions
21. Additional comments