Executive biographies

A team chosen for its expertise in software & service

Our top team is responsible for planning strategies, setting priorities, allocating resources, agreeing targets and monitoring our progress. Together they help ensure we continue to deliver outstanding service across the business.


Michael Donovan

Michael Donovan

Michael Donovan is the founder, worldwide chairman and CEO of Donovan Data Systems. In addition to these responsibilities, Michael focuses on product development.

Born in Panama and raised in Costa Rica and Peru, Michael graduated from Cambridge University with a degree in engineering. He continued his studies at MIT with an MS in computers and business. After a year at IBM in New York, in 1965 Michael saw an opportunity to go out on his own as an independent programming consultant. He started Donovan Data Systems two years later.

Michael designed and wrote the company's first system, DiskTab, for market research tabulation. From there, he steered Donovan Data Systems into licensed advertising software systems and, in the early '70s, set it up as an industry data centre, long before outsourcing became fashionable.

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Mike Koizim

Mike Koizim

Mike Koizim is the chief operating officer of Donovan Data Systems. He is responsible for the day-to-day operations of the business and, with chairman Michael Donovan, sets the company’s strategic direction.

Mike joined DDS as controller in 1986 after seven years in public accounting. He was promoted to chief financial officer in 1988 and to chief operating officer in 1998.

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Janet Brownlee

Janet BrownleeJanet Brownlee is the managing director of human resources, administration and facilities for DDS in North America.

She is responsible for all human resources and administration functions, including corporate development, compensation, employee relations and selection and placement for DDS and DDS MediaOcean. Prior to joining DDS in 2001, Janet was the managing director of global human resources for a major international investment company for 17 years.

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Steve Peeples

Steve PeeplesSteve Peeples is managing director of service and product for DDS and DDS MediaOcean in the U.S.

His responsibilities include general management of Client Service and Product Development, and, with Michel Petenzi, the day-to-day operation of DDS and DDS MediaOcean.

Steve joined DDS in 1984 as an account executive, and was based for a long time in Atlanta, where he worked directly with clients, developing an understanding of their daily workflow and challenges. Before joining DDS, Steve earned an MBA at NYU.

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JT Batson

JT BatsonJT Batson is the president of DDS Digital. He's responsible for leading the company's digital agenda as well as providing strategic counsel to advertising agency clients and their trading desks.

Before joining DDS in July 2010, JT was EVP at the Rubicon Project where he managed revenue and global development. While he was at the Rubicon Project, its business expanded rapidly in five countries.

Before joining the Rubicon Project, JT worked for the Mozilla Corporation, where he led international and retention marketing efforts for Firefox. In his retention marketing role, JT managed the launch of Mozilla's first user support for Firefox.

Before Mozilla, JT was at AdBrite, where he managed PR, marketing and sales development for the fast-growing Sequoia-backed start-up.

JT has a degree in political science from Stanford University.

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Michel Petenzi

Michel PetenziMichel Petenzi is managing director of technology and product for DDS in North America.

His primary responsibility is overseeing the infrastructure and technologies used for DDS product development. Areas that fall under his leadership include PC Facilities, Web Development, Notes Development, Product Technical Services and Quality Assurance.

Michel joined DDS France in 1990. In 1991, he moved to London where he was appointed PC Development manager for DDS UK. Michel’s DDS journey brought him to New York in 1994, where he managed the PC Facilities group. In the years that followed his role expanded to include overseeing Product Technical Services and Quality Assurance as well. In 2001, Michel was appointed director of technology and leads a team of 50 people.

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Sophia Barberini

Sophia BarberiniSophia Barberini is the director of client service for DDS in the US. Her primary responsibility is to work collaboratively with clients to deliver the right connection between processes, software and service. She runs the Account Teams and Integrated Training.

Before becoming director of client service Sophia was an account director responsible for clients including Y&R, Mindshare and MEC.

Sophia has a degree in advertising from Baruch College and worked in research, planning and buying before joining DDS.

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Michael Begley

Michael BegleyMichael Begley is the chief financial officer of DDS in North America. He is responsible for the company's financial management and reporting in the US and Canada, and for its worldwide financial reporting and budgeting.

Mike joined DDS in 2002, having worked as a senior audit manager at Price Waterhouse and held various senior financial positions with major international service companies.

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Ken Breen

Ken BreenKen Breen is director of marketing for DDS and DDS MediaOcean in the US. His primary responsibility is the development of new business for both companies.

Ken began working at DDS in 1996 as director, new business development. Prior to joining DDS, Ken worked in the media departments of three leading ad agencies, and was a sales account executive at a major television network.

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Preston Casertano

Preston CasertanoPreston Casertano is director of Product Development for DDS in North America.

His primary responsibility is overseeing the delivery of new applications to DDS clients, provided through the Product Development, Quality Assurance and Product Technical Service teams.

Preston began working at DDS in 1982 in the Client Service department as an account representative. He moved into Product Development in 1985 as a programmer for accounting and production systems. In 1999 he took on the role of accounting product director. In 2006 Preston was appointed head of Product Development. He leads a team of 160 people.

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Harvey Kent

Harvey KentHarvey Kent is chief media strategist at DDS in North America, working with Mike Koizim and Michael Donovan determining the strategic direction of the company. He is responsible for coordinating all DDS activities with the media and advertising industry regarding new initiatives.

Harvey joined DDS immediately after college. After a short stay, he left to form his own company. He returned to DDS in 1994, to help establish the company's dominant position in the TV rep market.

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Ray Lear

Ray LearRay Lear is director of corporate operations for Donovan Data Systems. He is responsible for delivering DDS products to clients whilst also supporting the company's own IT needs.

Following six years with the Royal Navy, Ray joined DDS in 1989. Since then he has managed the company's telecommunications and internal support departments.

He became operations director in January 2008 following the relocation of the company's London offices and data center.

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